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What Is Hidden Behind Social Media Images, and Why Are Brands Hunting For It?

June 7, 2021

The majority of social media content is visual, with users uploading over 3.2 billion photos every day. These images contain a wealth of information about our consumer habits, which are not always revealed in the captions.

Visual Insights by YouScan aims to help brands obtain insights from social media images in a quick and effective way. Visual Insights leverages machine learning to analyze millions of user images and identify important details, such as logos, demographic data (age group, gender), activity, surrounding objects, setting, and many others.

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