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Three secrets to leading in customer experience: Customer-focus, speed and the profit motive

May 15, 2017

In this final piece, we take a look at the broad topic of customer experience and how measurement is a factor in leaders’ success.

This four-part series presents the top findings from a recent survey, developed in partnership with Google, of 514 executives at companies averaging more than $1 billion in 2016 revenues. Previous posts looked at measurement as an engine of growth, the new role of local and how audiences are now crowds of individuals.

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