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Twitter turns 10: a history of promoted tweets, Oscar selfies and #heforshe

March 21, 2016

Twitter celebrates its 10th anniversary today (21 March), to mark the occasion Marketing takes a look back at the social media company’s key moments.
March 2006  – Twitter launches as a product of parent company Odeo, an aggregation website founded by Noah Glass and Evan Williams, after Jack Dorsey approaches the company with an instant messaging service idea. Dorsey sends the first tweet: “Just setting up my twttr”.

March 2007 – After slow initial growth usage takes off after Twitter is showcased at South by Southwest (SXSW) festival.

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