image credit: Pixabay

Messaging to Cautious Customers as Coronavirus Cases Surge Again

July 27, 2020

Coronavirus cases are increasing across a large portion of the US, and retailers must weigh the safety of their employees and customers with their desire to capture revenue. Apple, which was early to close their stores in March, announced that they have re-closed stores in parts of the south and west, proving that retailers must prepare to close again if necessary. Many retailers that are still open, are reporting that customers don’t always comply with safety precautions, which puts them and employees at risk.

Read More on Target Marketing