Top

A New Study Commissioned by Snapchat Reveals How Millennials Shop

December 21, 2018

Via: Adweek

Surprise, surprise millennials not only love to shop but they do it using a variety of payment methods.

That and a few other notable data points are out today in a new study commissioned by Snap Inc. with Cassandra, a research and consulting firm focused on millennials and Gen Z.

The study, conducted from Aug. 29 to Sept. 5, 2018, surveyed 1,003 people, with 800 in the 18-34 age range, looks at millennials and their spending habits.

Read More on Adweek