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Is Amazon Testing Pre-Roll Promos in Prime Video?

Is Amazon Testing Pre-Roll Promos in Prime Video?

September 16, 2016

Via: Adweek

When you sit down to watch Mr. Robot on Amazon Prime, does it matter if the 30- or 60-second message you have to watch first is an ad or an Amazon Prime Video promo?

One Amazon Prime user sat down to watch Band of Brothers the other night and found no way to avoid a promo for another one of Amazon’s ever-growing collection of acquired and original programs. “There was no skip button I could find or a timeline to advance.”

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