Tag: local marketing

Marketing Channels, Social Media Marketing

Local Visibility Index: How To Succeed In Search, Reputation & Social Media Marketing

May 24, 2023

Via: Search Engine Journal

There’s no doubt that local marketing is becoming increasingly more competitive. To outpace competitors and engage with local customers, especially when you’re a national brand, it helps to incorporate a more well-rounded approach to marketing across search, social, and reputation […]

Marketing Technologies, Other Technologies

7 Local Marketing Measurement Best Practices for Times of Crisis

February 19, 2021

Via: Search Engine Journal

It’s hard for local marketers to believe that it was just last March our goals were completely upended and we were forced to drastically change how we view local marketing measurement and success for both channels and campaigns. Soft skills […]