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TikTok launches AI-powered creative assistant to streamline ad creation process

With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

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Tag: brand activation

Marketing Technologies, Mobile Marketing

Engage Your Live Event Audience on Mobile

June 22, 2018

Via: Target Marketing

It is officially my favorite time of year: industry event season. Trade shows, conferences, conventions … I love them all, and I can’t get enough of watching our clients’ carefully crafted event strategies engage huge audiences in real-time through booth […]