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With First-Party Data, the Experience Is the Most Important Part

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Brands scrutinize video ad budgets as upfronts approach

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The latest threat of TikTok bans have caused marketers to raise an eyebrow

Tag: beer ads

Platform Ad Restrictions: Creative Ways Beer, Pharma, And Cannabis Marketers Can Fight Back

November 17, 2022

Via: AdExchanger

As if marketers didn’t have a hard enough time breaking through to humans, they’re facing an increasingly cavalier group of FANGs (Facebook, Amazon, Netflix, Google) restricting or eliminating advertising opportunities for certain categories of products. For its entire existence, Netflix […]