Tag: Android

August 2, 2023

To enhance mobile user’s search experience, Google has unveiled new features and updates for the Chrome mobile browser. These enhancements suggest related content, highlight trending topics, and expand search suggestions. Get Search Suggestions Chrome on iOS and Android platforms now […]

March 8, 2023

While the economic effects of the Covid pandemic and the war in Ukraine are taking a toll on ad budgets worldwide, the gaming app economy has been remarkably resistant. Developers and game marketers invested nearly $27 billion in ad spending […]

February 21, 2022

Google said it plans to launch its own Privacy Sandbox initiative for Android as a growing number of tech and app companies continue to be scrutinised over user privacy and safety. The company said it plans to develop a more […]

July 21, 2021

Google has expanded restaurant reviews to enable users to include price range, the type of meal (breakfast, lunch, dinner, etc.) and whether they got take out, delivery or dined in, the company announced Wednesday. This feature is now available for […]

July 12, 2021

2020 has been an unprecedented year for mobile apps and app marketers with installs rising rapidly due to pandemic lockdowns. That also means that mobile publishers faced growing competition in the app space and as Apple continued to adapt its […]

June 9, 2021

With uncertainty around iOS 14.5, advertisers are shifting their budgets to Android. While publishing on Google Play remains one of the most obvious options, the potential of acquiring users in alternative Android app stores is creating a larger opportunity for […]

April 6, 2021

Big tech can’t escape privacy missteps: Facebook leaks users’ personal data It seems like every day there’s something new on the privacy front. This week the news is Facebook leaking names, phone numbers, email addresses, locations, and more of over […]

December 16, 2019

Mobile data and analytics company App Annie took a look at the biggest applications of 2019, as well as the biggest apps of the decade. Looking at worldwide iOS and Android downloads combined, App Annie found that Facebook Messenger was […]

November 19, 2019

Research outfit eMarketer is bullish on Snapchat. Citing new features introduced since the messaging application’s ill-fated redesign in early 2018 and a revamped Android experience, eMarketer revised its forecasts for user growth upward. According to eMarketer, Snapchat will have 293.01 […]

April 5, 2019

Snap Inc. is building its own mobile ad network to launch later this year. At its event today in Los Angeles for developers and creators, the company said it’s creating the Snap Audience Network, which will exist beyond Snapchat’s own […]

August 20, 2018

Whilst programmatic OOH is nothing new (the automated buying of digital outdoor space) and allows advertisers to change their messaging according to variables such as time, date, weather and sports results, Google’s trump card is the personal data it has […]

February 8, 2017

Apple’s iOS platform is 50% more prone to fraudulent traffic than the Android mobile platform. That’s according to “The State of Mobile Ad Fraud 2016,” a report from ClicksMob, amobile performance platform that markets anti-fraud technology. Among the findings: –Perpetrators […]

June 17, 2016

Twitter reminded its users that Facebook Live is far from the only live-video streaming option, adding a Periscope button to its iOS and Android applications. Mashable reported that Twitter began testing the new button “with a small percentage” of Android users in May, extending […]

January 29, 2016

Best Buy is bringing an interactive spin to the catalog-browsing experience by incorporating visual search technology into its Android mobile application, allowing users to hover their device over any image and make an instant purchase. Expedia is ramping up engagement […]