Top

TikTok launches AI-powered creative assistant to streamline ad creation process

With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

Tag: Amazon smile

Macy’s scrambles to keep Amazon off its big red sign in Herald Square

September 29, 2021

Via: Marketing Dive

Amazon has given most, if not all, retailers fits in the last two decades or so, but Macy’s in many ways is especially vulnerable. The e-commerce giant has built up apparel sales that have usurped the department store’s primacy in […]