Marketing Channels, Web Advertising
August 17, 2022
Via: Marketing DiveWalmart’s global advertising business grew 30% year-on-year in the fiscal second quarter, according to an earnings statement, though the company did not break out a specific revenue figure for the segment. That’s a healthy rate of growth but unchanged from […]
Marketing Channels, Web Advertising
February 3, 2020
Via: Marketing LandAmazon had anticipated a good holiday season, and it got it. The company reported $87.4 billion in net sales for the fourth quarter of 2019, up 21% from the same period the prior year. On the advertising front, the company […]
Marketing Channels, Web Advertising
December 27, 2019
Via: AdweekAmazon doesn’t generally speak to future plans, so it didn’t have much to say about what 2020 has in store for its growing advertising business. Agency insiders who work with clients on the platform, however, say they expect big changes […]
May 16, 2018
Via: Econsultancy blogWithout much fanfare, Amazon has managed to build a billion-dollar advertising business. That’s not so surprising when one considers that, depending on who you ask, roughly 50% of consumers in the US start a product search on the company’s site […]
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