March 27, 2023
Via: Marketing DiveThe latest forecast from IPG Mediabrands agency Magna finds some bright spots for the ad market amid a macroeconomic climate that is causing anxiety for both brands and consumers. Mixed economic indicators — slow but continued GDP growth, receding inflation […]
December 6, 2021
Via: Marketing DiveWhile their projections vary, advertising’s tea-leaf readers all have essentially the same takeaway to share as the industry prepares for 2022: The market has rebounded at a shocking rate this year and will likely remain healthy in the months ahead […]
December 7, 2023
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