A heavily decorated astronaut, engineer and pilot, Colonel Hadfield talked about overcoming challenges and excelling under pressure, topics that modern marketers, or at least the successful ones, are familiar with.
During this incredibly inspirational talk, he shared some of the wisdom that enabled him to undertake three space flights in his 21-year career.
One such piece of advice was his relentless pursuit of self-improvement. This, he said, is key for success.
