Retail apps have become some of the fastest growing apps in Europe in 2021 following on from a year of shopping at home in 2020.
According to figures from Sensor Tower, app installs of shopping apps grew to 572 million in 2021, up 3% year-on-year.
AliExpress and Wish were the top downloaded retail apps.
User adoption jumped 15% during 2021 with European retail app installs set to continue an upward trend to reach 187 million installs in Q1 2022.