Top
image: pixabay

Smartphone Lockscreen Marketing Is the Next Frontier

September 17, 2018

Mobile marketing just got foolproof. Zero percent of smartphone lockscreen marketing gets accidental ad clicks, says a study from a lockscreen ad platform provider.

“The State of Lockscreen Advertising: Engagement, Revenue and Apprehension in a New Era of Mobile Advertising,” announced on Thursday by Buzzvil, says: “The average CTR on lockscreen campaigns is 0.28 percent compared to .04 percent of traditional ads.”

Read More on Target Marketing