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Instagram Is Reportedly Developing a New App Dedicated to Shopping

September 5, 2018

Via: Adweek

The social shopping wars are just beginning, and Instagram might be about to take it up a notch.

According to The Verge, Instagram is developing a new app that will let consumers shop for products from brands they already follow. They can also purchase the items in the app, potentially creating a relatively frictionless experience compared with a lot of mobile shopping experiences.

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