Have you ever seen content on a mobile device that you’re excited to read and click through to view it only to realize you need to squint or zoom in to read it? It’s frustrating, not only because it’s inconvenient, but because it’s so easily avoidable.
We live in the age of mobile, and if you’re not taking it into consideration as part of your content efforts, you’re missing out on some serious opportunities.
Make sure you’re keeping best practices in mind when developing content for your mobile audience. I’ve written about a few below to help you get started.