Whether you’re dreaming of becoming a copywriter, already at your first writing job, or getting your second wind as a writer, here are a 12 time-tested tips from someone who has enjoyed a 30-plus-year copywriting career, writing for print to digital.
1. Gain experience. Nothing replaces experience, so the faster you get it, the better. Volunteer to write for a favorite not-for-profit, church or neighborhood newsletter. Even better, start a blog, promote it and track the traffic.