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How to write an effective About Us page (with 13 examples)

January 3, 2023

What is an About Us page?

An About Us page isn’t just where you share the story of your brand. It’s also where you tell your customer what you do for them and how you work to meet their needs in that area.

It isn’t so much “Here’s what we’re about,” but more like “Here’s who we are, why we started, and what we can do for you.”

This page can go by many other names, by the way:

  • “Our Mission”
  • “Our Story”
  • “About [brand name]”
  • Or simply “About”

Read More on Search Engine Land