Earned media is one of the best areas of marketing that you can invest your time into – when done properly, it can reap you serious rewards. All it takes is a little hard work.
Here are a few quick ways you can get more earned media by using your social channels.
1. Do your scheduling within Facebook and mention other pages in your posts
I’m not saying you have to do all of your scheduling within Facebook, but there is one major advantage to using it as your scheduler – you can tag other Facebook pages in your posts.