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4 Free Email Optimization Tools Every Marketer Should Be Using

August 11, 2017

Optimization is one of the most frequently used words in an email marketer’s lexicon. In order to get into the inbox, capture attention, triumph over the competition and drive ROI, marketers must continually search out ways to optimize their email programs.

While reading up on the latest trends, innovations and recommendations can provide direction, email optimization is most impactful when it’s rooted in data.

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