I’m sure you’ve seen the fancy cars, houses and wads of cash that social media influencers love to flaunt. In hopes of attracting fans, these influencers like to use hype and fake followers, and for a long time it helped bring in sucker customers.
As social media use has risen, I’m not surprised that reports show a growing trend among millennials to trust influencers less and less. The hype, bragging and self-aggrandizing make it hard for any of us to believe it’s authentic.
