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Category: Featured


Featured, Social Media Marketing

Would you want Facebook to share its revenues with users?

May 4, 2016

Via: James Hughes

The news? Perhaps you already know, but Facebook is considering monetizing posts in a different way – one that would make post authors benefit from their own content (or from their proprietary content). The source? The Verge found out that […]


Featured, Traditional Marketing

Marketing for the win during March Madness

April 14, 2016

Via: Andy Melman

Whether you are a sports fan or not, probably you haven’t missed the catchy (and widespread) TV broadcasting event named March Madness, which imbues the month of March every year and continues into the first week of April. What is […]


Featured, News, Traditional Marketing

LG G5 mobile: one smartphone and its brilliant advertising

April 6, 2016

Via: James Hughes

April 1 2016 marked the launch of the LG G5 mobile in the US. As usual we will see a lot of reviews, tests, impressions and comparisons for this new smartphone that raised quite an interest from potential customers all […]


Featured, Mobile Marketing

7 reasons customers love (and businesses need) dedicated apps

March 24, 2016

Via: James Hughes

Having dedicated apps just for your business or brand is a must, and we will try to sum up seven of the most important reasons. The vast majority of businesses are already accustomed to the idea that the digital environment […]


Featured, Social Media Marketing

Share their success: famous entrepreneurs’ advice

March 14, 2016

Via: Olivia Foster

It is both interesting and motivating to browse through interviews with some of the most important brand founders or representatives, and subsequently form an image on how a successful business and the mindset behind it might look in our times. […]


Featured, Social Media Marketing, Web Advertising

How to set up a successful sales representative LinkedIn profile

February 23, 2016

Via: Olivia Foster

LinkedIn has already established itself as THE social network for professionals – a virtual space where business networking takes place globally. It is therefore interesting to see what makes a LinkedIn profile stand out, in particular a salesperson’s professional profile. […]


Content Marketing, Featured

Did blogging fail under the pressure of publishing?

February 8, 2016

Via: Olivia Foster

Have you ever wondered now, in the age of content and social media marketing, just how did the concept of blogging appeared and evolved? Time perception is a subjective element, nevertheless any summary documentation will reveal the same raw evolutionary […]


Featured, News, Traditional Marketing

Video ads 2015 – a festive holiday season overview

December 28, 2015

Via: Olivia Foster

The festive season may provide free time for ourselves, in addition to all the busy moments and to those spent together with peers, family and friends. Enjoying some seasonal marketing overviews can prove both an instructional and a pleasant activity. […]


Featured, Other technologies

How to ensure your digital video marketing is successful (2)

December 21, 2015

Via: IT Curated

We have seen in the first part of this article how digital video marketing works and which are the detailed elements that determine the final customer experience. Given this marketing method’s raising relevance for B2B commerce, video content marketing gains […]


Featured, Other technologies

How to ensure your digital video marketing is successful (1)

December 16, 2015

Via: IT Curated

The online experience is all about speed and multi-source information: people open one page, then another, read a sentence here, watch a digital video there. Lots of data bits compete for our attention in the same time span, and which […]