YouTube provides a built-in analytics platform to help you understand your channel’s performance.
If you’re used to Google Analytics, YouTube Analytics is a lot easier to use and understand.
But discerning the reasons behind performance on YouTube can be difficult.
In this article, I’ll start off with the basics of YouTube Analytics: how to find your data. As I go, I’ll draw your attention to some of the details that will help you analyze your video and channel performance.
