Integrating Video Marketing Into Your Content Strategy: Do’s and Don’ts

August 15, 2017

Truly powerful content marketing consists of more than just blog posts. In order to make your content stand out and engage users, you need to create content in a variety of formats. Video is a major part of the equation. […]

9 Essential Design Tools for Non-Designers

June 12, 2017

Content and design work better together – in fact, your content marketing efforts really won’t achieve optimal success if they don’t include a solid design component to bring your words to life. Not convinced your content needs design? Here are some […]

Which Video Platform is Best: Youtube, Wistia or Vimeo?

June 1, 2017

Whether you’re promoting a business, showcasing your talent, or just an Average Joe trying to go viral, you’ll need to choose a video platform to share your content. So how do you know which video platform is best? YouTube’s by […]

Big Data, Platforms&Software

8 Key Tips to Improve Your Instagram Marketing Efforts

August 16, 2017

Via: Social Media Today

If your business isn’t on Instagram these days, you’d better have a good reason. If you sell any kind of physical product, if you have stores – or if you want people to recognize your brand – it’s time to get an […]

Marketing Technologies, Other technologies

What influencer marketing really costs

August 15, 2017

Via: Digiday

A lot of people talk about influencer marketing, but few understand how it is priced. Influencer costs can range from a couple of hundred to millions of dollars on one platform or across social networks, because of all the factors that go into […]

Marketing Technologies, Mobile Marketing

B2B Marketers Need to Consider User Experience in Mobile

August 15, 2017

Via: Chief Marketer

B2B customers will engage via mobile if the experience is truly useful and relevant to their needs. “I’ve seen a lot of B2B marketers struggle with creating a useful app that people want to come back and use,” notes Mike […]